Get a hand-typed SEO audit in a Google Doc based on your content, keywords, and analytics. We do not use automated software; all audits are based on extensive collaboration, critical recommendations, and years of experience improving rankings.
You can break Yoast down into 3 steps: settings configuration, keyword research, and content SEO. We’ll configure Yoast and make key on-page SEO suggestions (both inside and outside of Yoast) so you can start creating perfectly optimized pages.
Settings configuration
Training on Yoast features
Google Search Console setup
Create + submit sitemap to Google
Control which content gets indexed
Guessing keywords doesn’t work. We use tools like Google Autocomplete, Ahrefs, and competitor websites to create a list of data-driven keywords. All keywords are organized based on monthly searches, competition in Google, and profitability.
Review current keywords
Competitor keyword research
Number of monthly searches
Keyword competition research
Align keywords with your content
We did zero link building to get 3,000 visitors/day (it was all on-page SEO). It's more than Yoast's green lights. Adding an HTML table of contents, rich snippets, and optimizing publish dates and click-through rates can all help rank your pages/posts.
Keyword usage
Click-through rates
Design/layout improvement
Creating an HTML table of contents
Items from our on-page SEO checklist
Once Google Search Console is setup, we’ll make some basic optimizations like submitting your sitemap to Google, Bing, and Yandex. We’ll go over broken URLs, redirects, and errors in your Search Console report so you will know exactly what to do.
Sitemap submission
Analytics (rankings + CTR)
Crawl errors (broken pages)
Mobile, security, sitemap errors
Tracking keywords and their rankings
Get actionable recommendations based on your Google Analytics data like which pages have poor bounce rates and average time on page. If you want to learn specific metrics about your visitors and website, contact us and we'll be glad to provide them in the report or teach you.
Exclude your IP address
Suggestions based on your data
Top pages that need improvement
Identifying your “typical audience”
Setting up scheduled email reports
Striving for a 100% report? We’ve done it for our website and can get yours in the right direction. However, most people prefer to hire us for speed optimization as it’s own separate service since they don't want an audit; they just want it done.
Hosting migration
Cache plugin configuration
Cloudflare + CDN configuration
Plugins, images, external scripts
Items from our WordPress speed guide
Local SEO has it’s own set of ranking factors. We’ll help you find localized keywords and create geo-targeted pages, then optimize your citations (online profiles) like Google My Business, Yelp, Facebook, and others for 100% complete and consistent NAP.
Google My Business
Local keyword suggestions
Geo-targeted landing pages
Reviews + NAP consistency
Citations (online directories)
Snippets are the forefront of your SEO. Learn which pages have low click-through rates (CTRs) and optimize them so more people click your results. Enhancing snippets to stand out in Google is one of the easiest ways to drive more traffic to your website.
Rich snippets
FAQ rich snippets
Breadcrumbs
Publish dates for blog posts
SEO titles + meta descriptions
Enhance your search results and increase click-through rates with rich snippets. Depending on which data types are applicable to your WordPress site, we’ll show you how to markup your pages using a user-friendly WordPress rich snippets plugin.
FAQ rich snippets
Event rich snippets
Recipe rich snippets
Review rich snippets
Other types of rich snippets
FAQ snippets are a type of rich snippet that can appear in Google for both pages or posts. If you have content that can include FAQs, we'll mark them up to appear in Google which can potentially lead to higher click-through rates as well as traffic.
Recently released
Easy-to-use plugin
Can increase your CTRs
Makes snippets stand out
Results can be monitored
Featured snippets highlight your content in Google and awards you 2 results on the first page (what they call the “number 0” result). This can easily double traffic to that page. While these are technically up to Google, we can optimize for them.
Answers, lists, tables
Gives you a “number 0” result
Add an HTML table of contents
Make items in your TOC actionable
Question keywords with concise info
Adding publish dates to blog posts makes your content look fresh and can significantly increase click-through rates for time-sensitive articles. This is done by adding post modified dates to your posts, then enabling publish dates in your snippets.
Date in snippet preview
Adding post modified dates
Updating posts to keep freshness
Keeping track of outdated content
Automatically updates to current day
If you have a slow server response time in Google PageSpeed Insights, lightening the load on your server can make your website faster while saving on hosting costs. Google suggests a server response time of <200ms; Cloudways can help!
Migrating to faster hosting
Offload to Cloudflare + CDNs
Keep the database clean
Optimize high CPU plugins
Block spam bots from hitting server
Links are still the #1 factor of SEO. We’ll identify opportunities based on your keywords, content, and competitors. We also have an in-house link builder who can build white-hat, powerful links if you would like to rank specific pages + posts higher.
List of websites to get links from
High trust score, low spam score
Relevant websites in your industry
Existing spammy links to your site
Template to reach out to bloggers
You might have a few high priority keywords you’re ranking for, but are not on page 1. If you would like us to hyper-focus our attention on those pages, let us know and we will customize the WordPress SEO audit to pay special attention to those keywords.
Send us high priority keywords
We’ll customize the audit for them
Should ideally be long-tail (specific)
Finding other keyword variations
Make sure you choose good keywords
Schedule a time to call us though our contact form. You will also be sent an SEO questionnaire covering important details about your website and the audit.
For small or undeveloped websites; you want to make sure your keywords, content, tools, and optimizations are aligned 100% correctly from the start.
The WordPress SEO audit is about 10-30 pages in a Google Doc. It is not created using automatic software; it is hand-typed and personalized for your site.
For established websites that aren’t getting results you were hoping for. You already have a decent amount of content, but it’s not ranking very high.
We will walk through the audit together and answer any questions you have, making sure you are 100% satisfied and comfortable implementing the changes.
For larger websites and brands that have employed content writers, designers, and marketing teams who can carry out a full-force SEO strategy.
Tom Dupuis started OMM in 2011. He falls asleep to serial killer documentaries and pukes in Mobil garbage cans. Read his bio to learn 50 random and disturbing things about Tom, as well as the full story of starting OMM.
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