Tom Dupuis

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20 Reasons Your WordPress Site Isn’t Ranking High In Google (So You Never Have To Ask Another SEO Again)

By Tom Dupuis 57 Comments | Last Updated October 18, 2019

Discourage Search Engines From Indexing This Site

It’s the #1 question I get… Why isn’t my WordPress site ranker higher in Google? Whether you’re nowhere on the map, have a Google penalty, or wondering why competitors outrank you, this tutorial will help you identify what’s going on. These are the 20 most common reasons based on my last 5 years doing SEO consulting […]

Filed Under: SEO Tagged With: affiliate marketing, citations, duplicate content, google search console, link building, manual actions, negative seo, yoast

WordPress Local SEO: How To Optimize Your Website (And Citations) To Rank Higher In Google Maps/Localized Results

By Tom Dupuis 89 Comments | Last Updated July 24, 2019

Local Keyword Research

Ready to rank higher in Google Maps and local search results? We’ll follow Google’s local search ranking factors which Moz reports every 2 years. I broke these down into factors on and off your WordPress site. Citations (online directories like Yelp, Superpages, and Axciom) are about 11% of local SEO, so it wouldn’t be fair […]

Filed Under: Local SEO Tagged With: citations, content optimization, google analytics, google my business, google ranking factors, keyword research, link building, mobile speed, moz local, reviews, schema, whitespark

7 Local SEO Strategies To Rank Higher In Google Maps And Localized Results (Based On Google’s Local Ranking Factors)

By Tom Dupuis 4 Comments | Last Updated February 6, 2017

Google My Business

Want to use local seo to get more geographic-specific customers? I’ll show you how to use Google’s local SEO ranking factors to optimize your website and online presence to rank higher in Google Maps and localized organic listings (the blue results under Google Maps). I’ll cover Google My Business, reviews, directories (also called citations in […]

Filed Under: Local SEO Tagged With: citations, google my business, link building, reviews

Whitespark Citation Building Review – An Easy Way To Rank Higher In Google Maps And Localized Search Results

By Tom Dupuis 14 Comments | Last Updated October 28, 2018

whitespark-citation-building-review-facebook

Citations are similar to online directories and are about 25% of local SEO. I use Moz Local to build my top 15 citations (Google My Business, Yelp, Facebook…). Then I pay Whitespark around $400 to build 100 new profiles at $4-5 each so I never had to worry about citations again. This is one of the […]

Filed Under: Local SEO Tagged With: citations, online directories, whitespark

How To Delete a Duplicate Google My Business Page (So You Can Prevent It From Penalizing Your Main GMB Page)

By Tom Dupuis 3 Comments | Last Updated November 30, 2016

Delete Duplicate Google My Business Page

If you have a duplicate Google My Business Page it could be hurting your rankings. Duplicates are never good in SEO and Google My Business is 13.7% of your local rankings according to Moz. You should have 1 per location, the rest should be deleted or reported. You can delete a page if you have the login, you […]

Filed Under: Local SEO Tagged With: citations, google my business, moz local

How Positive Reviews Improve Local SEO For Businesses (Hint: They’re 8.9% Of SEO But Show In A TON Of Places)

By Tom Dupuis 13 Comments | Last Updated November 30, 2016

Google Reviews

There’s no doubt reviews are a huge part of local SEO. They show up in Google Maps, when people search your business name, and they’re 8.9% of Google’s local search ranking factors. I’m not here to share statistics on how important reviews are since I’m sure already know that. But which profiles are most important? Have […]

Filed Under: Local SEO Tagged With: citations, google my business, moz local, reviews, rich snippets, whitespark, yelp

20 Top Online Directories For Local Business SEO (And How To Use Whitespark Citation Resources To Build Even More)

By Tom Dupuis 22 Comments | Last Updated November 1, 2018

Online Diectories For SEO

Online directories (called citations) are about 25% of Google’s local search ranking factors. Google My Business is 14.7% by itself but ideally you want to list your business on hundreds of directories especially if you’re targeting Google Maps. I know it sounds ridiculous, however if you look at this pie chart under the “top local stack / snack pack factors” (aka Google […]

Filed Under: Local SEO Tagged With: citations, google my business, moz local, whitespark, yelp

ABOUT TOM

I write tutorials on WordPress SEO and speed optimization. I also fall asleep to serial killer documentaries along with other weird things you can read in my bio.

WORDPRESS SEO

• Tom's WordPress SEO Guide
• Yoast (Definitive Guide)
• Focus Keyword Research
• WordPress Local SEO
• Rich Snippets
• YouTube SEO
• Google Search Console
• Click-Through Rates

WORDPRESS SPEED

• How I Got 1s Load Times
• SiteGround (Recommended Host)
• WP Rocket Settings
• Swift Performance Settings
• W3 Total Cache Settings
• WP Fastest Cache Settings
• How To Optimize Images
• High CPU Plugins To Avoid

STUFF

• GoFundMe Donations
• Tools I Use
• WordPress Affiliate Programs
• Make $ With Affiliate Marketing
• View All Guides
• WordPress SEO Services
• WordPress Speed Services
• Contact Me

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